How to become a freelance makeup artist
How to become a freelance makeup artist – As professional makeup creative person, you create your shoppers feel stunning. whether or not they are preparing for an evening out, a photograph shoot, or their day, you create certain they are pleased with what they see within the mirror (and on their image reel). If you’re trying to find how to create cash together with your makeup skills whereas keeping a versatile schedule, a career as a contract makeup creative person will be ideal.
Just as with any new business endeavor, starting it takes some time and knowledge. we’ve got you covered. Follow these steps for how to become a freelance makeup artist:
• Assemble your kit and choose your niche
• Build your portfolio and website
• Start Booking (More) Jobs
• Protect your business
Assemble your kit and choose your niche
As an aspiring makeup artist, you already have certain skills. And if you’ve done makeup for friends, you know that products that work on your skin may not work for your clients. Similarly, different face shapes and features require different techniques. To prepare yourself with the work for clients, make sure your kit has essentials and a variety of colors.
You’ll also need plenty of extra towels to keep makeup from getting on your clients’ clothes, as well as ways to clean brushes on the fly. You can also consider your own lighting solution if you are doing makeup in a dark place.
As you look at the list above, you might think to yourself, I don’t want all that, I do natural makeup. On the contrary, you might be thinking, that’s not nearly enough! Where’s the shine!?
The trick to customizing your kit is to think about your beauty regimen.
Who is your ideal customer?
Are you looking forward to getting into bridal makeup? Dramatic, avant garde makeup for an editorial fashion photoshoot? Makeup for bachelorette parties? A successful makeup artist knows her audience and is able to customize her freelance career depending on the job.
Where will you work?
Do you have a studio area wherever purchasers will come back to you, or does one got to take your makeup setup with you? confirm your makeup kit is often furnished for any quite work.
What’s your style?
Are you an expert in dramatic contouring, or a light and natural look with your makeup application? Is your goal to highlight the customer’s natural characteristics, or to provide stunning transformation? Being known for a distinctive style will go a long way in your makeup career.
Once you have incorporated into your personal brand as a professional makeup artist, you are ready to build a website to make a name for yourself in the beauty industry.
Build your portfolio and website
As a makeup artist, your clients need to trust your taste. That’s why it’s so important to have a professional, attractive website to highlight your makeup services. Luckily, smart website builders make it easier than ever to create a beautiful site from existing templates. From there, it’s all about optimizing your site. Be sure to include the following:
• A Bio and Pictures
• List of services and rates
• Your Portfolio
• contact information
The most important element of your beauty website? your portfolio. Highlight multiple photos of the finished makeup look as well as before and after photos. If you’re just starting out and don’t have pictures for your portfolio, ask a few friends to volunteer as a model. Who can say no to a free makeover?
Start booking more jobs
Once you have built your website and portfolio, you are ready to start looking for freelance jobs. Try the following methods to get started:
Social Media – Create new Instagram and Facebook pages for your business and fill them with photos from your portfolio. Promote pages through your own social media to let your network know you’re open for business. If you work on an event, such as a wedding, ask to tag photography to help build your portfolio.
Advertise in your space – You give face-to-face services, thus it is smart to advertise domestically. contemplate exploit business cards at salons (which do not have already got makeup artists on-staff), likewise as retail stores. Partner with alternative native businesses to market your services
Optimize your native profile – presumably shoppers are native thus you wish to form certain you show up once individuals rummage around for makeup artists close. make certain to say and update your Yelp and Google My Business accounts. remember to raise previous customers to go away you reviews on these sites!
As you start booking gigs, don’t forget to bring business cards to promote your makeup services! Having a few freelance makeup jobs, it will help you experience organic growth. Also, ask customers to post their transformation photos with their tags in exchange for a small discount on their next service.
Protect your makeup business
When you book your first job, you need to show up on the ready site. For this consider the following:
• Create a contract and agree on a rate in advance
• Be ready to accept payments and track your earnings
• take out insurance
But do you really need makeup artist insurance?
Let’s say you’re doing a client’s makeup for an engagement photoshoot at their home. If you stain their dress with foundation, they may hold you responsible for the cost of the damaged clothing. Will you be protected?
Without insurance, the answer is no. That’s why makeup artists are required to have the following policies:
General liability insurance can provide coverage against customer and third party claims of personal injury, advertising injury, bodily injury and property damage.
Professional liability insurance can provide coverage against claims for errors and negligence that result in financial loss to your customer.
OK, insurance is important but you don’t want to pay for it when you only work occasionally.
As a makeup artist, you can only work on nights and weekends. Taking annual insurance doesn’t seem worth it.
Simply choose from hourly, daily and monthly policies. That way, you only get paid while you’re working.
All you have to do is enter a few details about your business, and a quote will be generated instantly. Shop with one click and get yourself insured.
The secret of your beauty
As a freelance makeup artist, you know there’s no better concealer than a good night’s sleep. There are countless tips and tricks to improve your appearance, but the best way to lasting beauty is to take good care of your skin; Taking care of your business follows the same principle.
Just follow your plan, and you’ll soon have a business that’s as flawless as the look you create.
