7 Trusted Reasons Why You Need an Ecommerce Chatbot to Grow Your Business

Chatbot for E-Commerce

Are you unsure if your company needs an e-commerce chatbot? You’re not alone. These efficient, AI-powered customer support solutions are now being considered by an increasing number of company owners. If you’re still undecided, let us show you the seven reasons why you need an e-commerce chatbot!

How can chatbots help an e-commerce business? Is it really necessary for your firm to have one? We’ll address these concerns, as well as the top seven reasons why an e-commerce chatbot might be a wise investment.

3 Telltale Signs Your E-commerce Company Needs a Chatbot

Examine the three assertions below to determine whether any of them apply to you and your company.

• Your customer service representatives spend more than half of their day addressing the same queries.
• You keep your consumers waiting for hours on end for basic solutions to simple queries.
• To remain relevant in a highly competitive field, your company needs assistance.

If any of the above apply to your company, it’s time to think about implementing an e-commerce chatbot, Guni Provides SMS gateway Australia for e-commerce to engaging more costumer. 

7 Reasons to Use an E-commerce Chatbot

You may believe that a chatbot is an expensive and unneeded investment. But we’re here to prove you wrong. So here are the seven reasons why your company needs an e-commerce chatbot:

1. They’re Excellent for Product Recommendations

Did you know that? Approximately 60% of customers believe they are more inclined to purchase from a company again if they get tailored suggestions. Forbes (2021)

Chatbots are excellent for product suggestions and customization. Chatbots may be simply programmed to propose relevant items and services to consumers who are already interested in a different set of products and services.

Providing tailored shopping experiences is an excellent method for e-commerce enterprises to remain relevant and increase sales. According to statistics, four out of ten customers will wind up spending more money than they expected because of a customized experience.

But aren’t they impulsive purchases? Yes, they are impulsive purchases from the shop. However, fewer than 5% of consumers who had a customized shopping experience return impulsive purchases. Surprisingly, almost 85% of these impulsive shoppers were happy.

2. They provide stress-free shopping experiences

Did you know that? Less than 32% of customers trust salesmen, while 88% will purchase from a trusted salesman. 2021 (LinkedIn)

People who like shopping tend to enjoy the experience better when they are not coerced into making rash judgments or purchasing items they do not need. Many individuals prefer conversing with chatbots since they don’t judge and you can’t disgrace yourself in front of one.

In a typical retail situation, the presence of a salesman that a consumer does not trust might loss in sales. So, in an online situation, you may delegate your responsibilities to chatbots to provide a no-pressure purchasing atmosphere. Customers, without a doubt, value assistance and advice. What they don’t enjoy is having someone breathing down their necks as they buy.

Chatbots may be used by customers to create a user account, process payments, get purchase information, and even file a complaint. Chatbots may assist with any contact between a consumer and an e-commerce organization.

3.  Your customer service will be available 24 hours a day, seven days a week

Did you know that? Over half of consumers want firms to be ready to answer queries 24 hours a day, seven days a week. 2016 (Ubisend)

This is most likely one of the most significant advantages that chatbots may provide. Chatbots allow your company to function and answer inquiries 24 hours a day, seven days a week.

An e-commerce chatbot is a kind of customer support that enables your company to be reached at any time of day or night. If a chatbot is properly programmed, it can answer all fundamental queries and assist clients in solving issues on their own. Your clients may contact your e-commerce chatbot and get their concerns resolved quickly.

However, AI chatbots will not have all the answers. Customers may sometimes seek the assistance of a live customer support representative. Fortunately, chatbots also enable consumers to leave messages for representatives. Even if your consumers do not get immediate responses to their inquiries, they may still submit messages in the middle of the night.

4. Chatbots Reduce Customer Service Costs Significantly

Did you know that? Chatbots can cut customer service expenses by up to 30% and save businesses up to $8 billion by 2022. 2020 (VentureBeat)

These popular AI chatbot solutions aren’t cheap, and it’s not simply for financial reasons. Although most of these conversational solutions are available via subscription plans, businesses may also construct their own in-house chatbots. When calculating costs, several variables come into play.

Chatbot maintenance might range from a few minutes to a few hours each week. But why is upkeep required?

Because chatbots function as interactive FAQs, updates to the FAQs need modifications to the chatbots as well. When contact center personnel and chatbot solutions deliver incorrect responses, it is bad for the company.

Companies should constantly ensure that chatbots and agents have the most recent information. This is particularly true if you anticipate a rush of inquiries regarding new events, promotions, discounts, and so forth.

The goal of a chatbot has always been to augment, rather than replace, human representation. This is why:

Chatbots cannot answer every business inquiry, but they can answer over 80% of regular ones.

Some individuals are wary of chatbots and would rather speak with or chat with genuine personnel.

Chatbots are excellent at acquiring information and relaying it to agents for follow-up. Clients will not have to repeat their problems, and agents will have enough time to examine their resources before responding to customers.

5. Your target demographic is the younger generations

Did you know that? In less difficult situations, Millennials and Zoomers prefer communicating with chatbots. 2021 (Zendesk)

People of younger generations are more at ease engaging with bots than with human workers. Statistics also demonstrate that they prefer chatbots for promptly addressing difficulties.

Text and chat are preferred by younger generations above all other customer care channels. They prefer to solve problems on their own and detest bothering others over what they regard to be minor difficulties. If you’re marketing to the millennial and Z generations, an e-commerce chatbot makes sense.

6.  An online store A Chatbot Can Assist in the Recovery of Abandoned Carts

Did you know that? 70% of online shoppers leave their shopping carts for a variety of reasons. Baymard (Baymard, 2020)

Cart abandonment is a common occurrence in every online commerce. You can’t expect everyone who visits your website to buy everything in their basket. Even if you gave the best pre-purchase experience possible, there is no assurance that a consumer would not leave you hanging.

So, how might an e-commerce chatbot assist? Customers may be reminded of things left in their carts via chatbots. And, in general, chat reminders are more successful than, say, email reminders. More people leave thousands of unopened messages in their email inboxes than in chat inboxes.

You may create an e-commerce chatbot to deliver reminders on Facebook Messenger, which has the highest open and click-through rates. You only need to persuade your clients to sign up for these timely reminders.

7.  Chatbot Analytics Can Aid in Business Optimization

Did you know that? 2017 generated more data than the preceding 5,000 years combined. Analyzing and making sense of this data might provide your e-commerce firm with a competitive advantage. 2020 (Salesforce)

Data analytics is increasingly an essential component of e-commerce enterprises. It enables organizations to gather a lot of information about their consumers, goods, and even competitors. E-commerce chatbot analytics may assist you in tracking:

Metrics for Users

• A total number of people who have used your e-commerce chatbot.
• How many of them are first-time users?
• The number of people who actively read your messages.
• How many people will respond?

Chatbot statistics may assist you in determining the success of your customer interactions. Some AI chatbot technologies may even assist in capturing user feelings so that chatbots can respond appropriately. Understanding what went wrong during chatbot discussions may aid in improving the customer experience.

Metrics for Messaging

• How many messages does your bot get every day?
• How many messages can your bot comprehend and respond to correctly?
• How many chats does your e-commerce chatbot start?
• How many messages are just responses?

Examine the messages you send and the interactions you initiate. Chatbots have the potential to become the face of your company. You want your e-commerce chatbot to have the same tone as your brand.