The right domain for your website is almost as vital for your business growth as your goals and visions. Indeed, goals and visions build up the foundation for your business philosophy, and your website must depict it in the best possible manner. Therefore, the first step to reaching a perfect website’s ultimate goal is to choose an optimal domain name. So, before you buy cheap domain name, you should know what you should know. Here are some of the valuable tips you would need for the best choice.
1. Decide the domain extension properly
The domain extension is the last part of the domain name written after the dot. Earlier, there used to be limited options for domain extensions that defined the website’s niche, such as .edu represents an educational institute’s website. However, domain extension offers many advantages by helping the search engines drive the relevant traffic to your website. Therefore, depending upon the niche or type of your business, choose a cheap domain name with the best suitable domain extension. For example, the topmost priority is always the .com domain. However, due to overcrowding, it may be unavailable or too expensive. You may go for a country code-specific domain extension in such a situation.
2. Use of keywords
When using a free domain name checker to find an optimal domain for your website, try using the ranking keywords related to your industry. Indeed, keywords play a significant role in your website SEO. It suggests to the search engines what your website is about. Moreover, keywords based domain coupled with quality content and a good user experience is more likely to rank high in no time on Google. However, finding a suitable domain with keywords would be tricky, and you will have to be creative to decide the best.
3. Unique and brandable
You have to be as creative as you have been for your business idea for your domain name. Indeed, your domain name depicts your brand, and it must depict uniqueness to stand out among the competitors. Hence, it is always best to research the blogs related to your niche and track the domain names already in use. Indeed, you won’t wish to copy any other trademark or brand.
The final tip for an optimal domain must be brandable, catchy, unique, and memorable.
4. Room for expansion
As mentioned earlier, it is advised that the domain name must represent your business type. However, you must ensure not to be too specific about your niche. Indeed, you would love to see your business grow to the skies. If you think of expanding your business with a domain too specific, it may interfere with the search engines in driving the traffic for the new ventures on your website. On the other hand, domain migration is not simple, and it may become a headache with a minor mistake.
5. Research the domain name
Before deciding on domain name registration, do not forget to research the domain name. When the business industry is booming with new ideas, and business startups every day, you must run a check if your favourite optimal domain name is already registered or not against someone else’s brand. You can run a trademark search, search the social media website including Facebook, Instagram, Twitter etc.
Indeed, a domain name similar to an already registered domain will only create confusion. It may also cause your proposed audience to land on your competitor’s websites. Furthermore, it may have legal consequences as well.
6. Domain name generator
You must ensure that your chosen domain name does not belong to anyone else and is available for cheap name registration. The next step is using a free domain name checker from a trusted web hosting and domain agency such as Navicosoft.
Not only you can check the availability of your favourite domain name, but you can also have alternative domain name suggestions that might suit your website.
7. Short and simple
An optimal domain name must have the related keywords, and it is also essential that you keep it short and straightforward. Indeed, it is pretty easy to remember a short and simple domain of a brand rather than a difficult one. We, as experts, advise that the domain name must not exceed 15 characters. The larger domain names are prone to errors such as typos, and you may lose your valuable traffic due to a silly mistake. Hence, keeping the length short is always the best.
8. Easy to pronounce
Despite the advancements of digital platforms for marketing, the power of word-of-mouth should never be underrated. Therefore, we endorse a domain name to be easy to pronounce and spell. Hence, you would have a lesser chance of typos and losing your traffic into the void. Moreover, it is a crucial tip to observe, especially if you plan to use a professional business email address.
9. Double letters
Double letters in a domain name also put your website on the brink of losing traffic due to typing errors. For example, there is ample time to write miss one ‘e’ in the perceptiveeye.com. Consequently, it will lead your audience to no place other than the digital void.
Therefore, when you decide to buy cheap domain name, you must enter the optimal domain name options with no double letters. Hence, there would be a lesser chance for your audience to go astray.
10. Hyphens
Sometimes when you have decided on a name for the optimal domain and run the free domain name checker, you come to know that t is not available; what can you do? Of course, you may think of adding a hyphen or other punctuation to stick to your favourite name. Most probably, you may find it satisfactory. However, adding hyphens to your domain name is not a good idea.
Hyphens are often considered the spam domains that you will never wish to associate your name with.
Lastly, when you put every ounce of your effort to build a website right from scratch, you must lay a strong foundation. Moreover, for your website, it must not only be an optimal domain, but you must look for a cheap domain name registration.
